Eight top managers of globally known Japanese companies describe how a strong brand can be built up over time and how it gives the cutting edge needed for survival and prosperity in increasingly competitive world markets (proceedings of the 2006 Top Management Forum).
This compendium is the result of a year of benchmarking among NPOs participating in the APO’s Best Practice Network, focusing on organizational excellence in SMEs (three chapters), a culture of innovation (five chapters), and how to perform local benchmarking (four chapters).
Published as a sequel to Impact of Corporate Governance on Productivity: Asian Experience (2004), this volume contains a summary report on best-practice benchmarking in Asian corporate governance in addition to seven national reports on corporate governance from the ROC, India, Japan, Malaysia, the Philippines, Singapore, and Vietnam.
Along with a sprinkling of classic success stories from elsewhere, this volume mainly introduces Japanese niche marketing successes in a witty, friendly style that all can enjoy while gaining timeless ideas for marketing their own goods and services.
The third volume in the series features best practices in measuring the impact of business excellence approaches, key performance indicators for SMEs, and public service excellence and the effects of IT use on them.
National reports from eight APO members show that the fostering of entrepreneurship has longer-lasting benefits than other forms of assistance, such as technology, finance, and partnership arrangements.